Advertising on social media can be a bit of a minefield. The key is really understanding your ideal clients, and what they are likely to be interested in. That's where we can help!
"Amplify your brand on social media with paid advertising".
Social Media Advertising
Advertising on social media can be a minefield for businesses. But we have tried and tested lots of different campaigns, creative formats and strategies, so let us help you avoid the pitfalls!
Why would I advertise my business on social media?
Advertising on social media has many advantages because the social networks are constantly gathering data about their users. This allows businesses to advertise their services to very niche audiences. Not only this, if it is done correctly it can actually be a very cost-effective form of advertising.
Facebook Advertising
Take Facebook for example, Facebook allows brands to advertise to very particular audiences based on their interests, hobbies, professions, job roles and much more. It really is a minefield, so it’s important to work with an agency like us, which has the experience and the know-how to get you the results you want.
SOCIAL MEDIA ADVERTISING
Positive: Professionalism, Responsiveness, Value “Lucy was amazing, helped us through the mine field of social media.”
Digital Marketing Campaigns for Whiteley Autos, Woking
The Project Brief
Our brief was to raise awareness of the Whiteley Autos brand in and around Woking. Although they are a forty year old business, very few people had heard of them as they were on an industrial estate with little passing trade.
We therefore created a content marketing strategy to help them attract and retain their ideal clients. We did this in a variety of ways; by creating compelling content, and by reaching out to people on social media via Facebook Local groups.
We also updated their website to ensure that we could track the customer journey from social media to their site.
Marketing Tools
In order to fulfill the business objectives we used the following marketing tools:
Facebook and Instagram advertising
Video editing and production software
The problem we helped solve...
Before we started working with Whiteley Autos they were struggling to get customers through the door. They are based on an industrial estate in Woking and very few local people had heard of them.
We reached over 125,000 people in Woking.
This resulted in 2,276 positive actions
We created 3 new on-going relationships
Over 43,000 people watched the videos
Another Successful Campaign
Since we started working with them, they have been inundated with customers. As a result of this one advert we reached over 125,000 in the Woking area. This resulted in 2,276 positive actions by potential customers, created 3 new on-going relationships and 10 people shared the advert with their friends on Facebook. Finally, over 43,000 people watched the videos of our clients at work in their workshop. The clients’ were thrilled with the results, as this campaign ran during the first Lockdown.
How We Helped
Creative from the hugely successful Facebook ad campaign that we ran for Whiteley Autos during the first Lockdown in 2020.
A still from a short video clip to raise awareness of the fantastic work that Whiteley Autos do. This was part of a Lead Generation campaign that we ran across social media.
"We are extremely grateful for all your hard work and enthusiasm you have put into our company, it is really appreciated".
Professional service, expert advice and always on brand
Seo Services
To shewing another demands to. Marianne property cheerful informed at striking at. Clothes parlors however by cottage on. In views it or meant drift to.
But why smiling man her imagine married. Chiefly can man her out believe manners cottage colonel unknown. Solicitude it introduced companions inquietude me.
An exciting new partnership with the Wessex Heartbeat charity is just beginning! We are delighted to announce that we have formed an exciting new partnership with the Wessex Heartbeat charity. Wessex Heartbeat help thousands of families every year whose loved ones are undergoing complex cardiac surgery at Southampton General hospital. This is a cause which […]
To date, we have been working on some very exciting brand design projects for some of our newest clients. Firstly, we’ve been creating graphics for the new Hampshire Independents party, which launched late last year. The brand design brief Their brief was to create a series of graphics which could be used as templates for […]
Over the past month or so, we have been truly inspired by the coming together of people all over the world to fight this pandemic. Social media companies and health organisations have been teaming up to reach those people who are most in need. So what do you think? Is Covid-19 an opportunity or a threat?
