Using social media to market your business has many advantages: firstly, it can boost the online presence of your brand, and secondly, it can help you to reach your ideal clients.
According to the Digital Marketing Institute; statistics have shown that social media users, particularly those who are highly engaged, contribute to 42% of the World’s population. Meaning that there are about 3.2 billion active users on these platforms. This gives businesses the opportunity to market themselves to vast audiences of potential customers.
If you know that as a business you are struggling to make a splash on social, then it is important first that we undertake a thorough audit of your social media channels before embarking on any projects.