Video is a highly effective medium for attracting new customers. We know this because video posts tend to perform ten times better than image-based posts on social media. It’s partly because the posts themselves are highly engaging; but also because they build the know, like and trust factor.
On average it takes thirteen times for people to see or hear from you before they will get in touch. Consequently, video is the ideal medium for online marketing because it helps you to build relationships with others. Particularly, if you are speaking to camera in the form of a question and answer session, or as part of an interview. People love to hear each other’s stories so it is perfect.
Video has also been proven to cut down on the time it takes someone to get in touch with you, because having seen your video they already feel like they know you. So, not only does it bring your brand story to life, but it actually helps you to attract new customers. It’s a win-win!
Let us help you bring your brand to life through video! We offer tailor-made video marketing solutions to businesses based in the Basingstoke area.